SPEARFISH, SD — Four students from Black Hills State University have raised more than $800 for the American Cancer Society through a class project on managing small businesses.
Students Haylee Hauck, Riley Donnelly, Josie Andersen and Makenzie Guelff raised $881.94 for the charity by selling custom air fresheners called ‘Rustic Meadows’. The group used Instagram and Facebook to market their product, as well as Google Forms to manage orders and allow customers to choose personalized air freshener options.
“The mission was that our group had to come up with a product or service that we wanted to offer. We did all the business planning, like determining our break-even point and exactly how much our product was going to cost us,” Hauck said.
The class is taught by BHSU Professor Jeffrey Wehrung. The students received initial funding from the Moravec Entrepreneurial Activities Fund. Once students have repaid the loan, all proceeds from their projects are donated to a charity of their choice.
Hauck and his group chose the American Cancer Society because of the impact cancer had on one of their members.
“Makenzie and her family have been personally touched by cancer, so we thought it would be something special if we donated to the American Cancer Society. To promote it, we had a ribbon car air freshener, so that people can order a certain color of cancer ribbon,” Hauck said.
Hauck and Andersen said the project helped them understand the challenges of running their own business.